{"id":2766,"date":"2024-11-11T10:08:28","date_gmt":"2024-11-11T10:08:28","guid":{"rendered":"https:\/\/catedratelefonicauma.es\/?post_type=portfolio&#038;p=2766"},"modified":"2025-03-25T16:33:07","modified_gmt":"2025-03-25T16:33:07","slug":"upscale-conference","status":"publish","type":"portfolio","link":"https:\/\/catedratelefonicauma.es\/en\/actividades\/upscale-conference\/","title":{"rendered":"UPSCALE CONFERENCE"},"content":{"rendered":"<div  class='flex_column av-2p857n-2800d1a2bb52a9c3558299071333b985 av_one_full  avia-builder-el-0  el_before_av_hr  avia-builder-el-first  first flex_column_div'     ><section  class='av_textblock_section av-m3ctrwmd-0b4936c884e713ef60ae3f9540f5bfc7'   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h1 style=\"text-align: center;\">UPSCALE Conference<\/h1>\n<h3 style=\"text-align: center;\">Event organised by Freepik with the collaboration, among others, of the Telef\u00f3nica-UMA Chair.<\/h3>\n<\/div><\/section><\/div>\n<div  class='hr av-eqnpg3-dc71af154850d6d8636274fa9b5ecfd5 hr-default  avia-builder-el-2  el_after_av_one_full  el_before_av_textblock'><span class='hr-inner'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-lxyieiqu-3b6fcbd090de5a98ef46f13dfeb77af1'   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>It is a great pleasure to announce that the Telef\u00f3nica-UMA Chair is collaborating with the international event <strong>UPSCALE Conference<\/strong>, organised by Freepik, which will take place on 19 and 20 November in Malaga.<\/p>\n<p>Organised by Linus Ekenstam, host of the event, the event will feature inspiring talks from more than 20 industry leaders (Justin Maier, Mariana Pedroza, Elizabeth Laraki, Joshua Davis, Guillermo Ruiz, Natalia Sherburne and many more).<\/p>\n<p>You will be able to participate in creative workshops led by AI artists and other professionals. You will also have the possibility to take part in a space for <em>networking<\/em> to connect and interact with like-minded peers.<\/p>\n<\/div><\/section>\n<div  class='hr av-c9iwgz-af0300d7940f1f3a7dd7193711f994c6 hr-default  avia-builder-el-4  el_after_av_textblock  el_before_av_one_half'><span class='hr-inner'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='flex_column av-b0tw37-4702640ee36c380c3518eb27ae44b0e7 av_one_half  avia-builder-el-5  el_after_av_hr  el_before_av_one_half  first flex_column_div'     ><section  class='av_textblock_section av-lxyigibo-b1c867223f71d7f4a23883f2bb111c51'   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>Dates:\u00a0<\/strong><\/p>\n<p>19 November, from 9:00 a.m. to 6:00 p.m.<\/p>\n<p>20 November, from 9:00 a.m. to 4:00 p.m.<\/p>\n<p><strong>Location: <\/strong>Sohrlin Andaluc\u00eda (Calle Almonte, 6, Carretera de C\u00e1diz, 29004 M\u00e1laga, Spain)<\/p>\n<p><strong>Tariff:<\/strong> 345 \u20ac (individual) or 210 \u20ac (group)<\/p>\n<h3><\/h3>\n<\/div><\/section><\/div>\n<div  class='flex_column av-9k0j0j-19917ef83a7d9e7a4ecc774dea9c3825 av_one_half  avia-builder-el-7  el_after_av_one_half  el_before_av_hr  flex_column_div'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lxyii7ly-7a97ab23a090725757cbcfa9088d2edf\">\n.avia-image-container.av-lxyii7ly-7a97ab23a090725757cbcfa9088d2edf img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-lxyii7ly-7a97ab23a090725757cbcfa9088d2edf .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-lxyii7ly-7a97ab23a090725757cbcfa9088d2edf av-styling- avia-align-center  avia-builder-el-8  avia-builder-el-no-sibling'   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-2767 avia-img-lazy-loading-not-2767 avia_image' src=\"https:\/\/catedratelefonicauma.es\/wp-content\/uploads\/2024\/11\/Captura-de-pantalla-2024-11-11-a-las-11.02.11-1030x1004.png\" alt='' title='Screenshot 2024-11-11 at 11.02.11'  height=\"1004\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/catedratelefonicauma.es\/wp-content\/uploads\/2024\/11\/Captura-de-pantalla-2024-11-11-a-las-11.02.11-1030x1004.png 1030w, https:\/\/catedratelefonicauma.es\/wp-content\/uploads\/2024\/11\/Captura-de-pantalla-2024-11-11-a-las-11.02.11-300x292.png 300w, https:\/\/catedratelefonicauma.es\/wp-content\/uploads\/2024\/11\/Captura-de-pantalla-2024-11-11-a-las-11.02.11-768x748.png 768w, https:\/\/catedratelefonicauma.es\/wp-content\/uploads\/2024\/11\/Captura-de-pantalla-2024-11-11-a-las-11.02.11-1536x1497.png 1536w, https:\/\/catedratelefonicauma.es\/wp-content\/uploads\/2024\/11\/Captura-de-pantalla-2024-11-11-a-las-11.02.11-2048x1996.png 2048w, https:\/\/catedratelefonicauma.es\/wp-content\/uploads\/2024\/11\/Captura-de-pantalla-2024-11-11-a-las-11.02.11-36x36.png 36w, https:\/\/catedratelefonicauma.es\/wp-content\/uploads\/2024\/11\/Captura-de-pantalla-2024-11-11-a-las-11.02.11-1500x1462.png 1500w, https:\/\/catedratelefonicauma.es\/wp-content\/uploads\/2024\/11\/Captura-de-pantalla-2024-11-11-a-las-11.02.11-705x687.png 705w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div><\/div>\n<div  class='hr av-3atylf-0646f3e177f1d5f61ebd59eb97dcee34 hr-default  avia-builder-el-9  el_after_av_one_half  el_before_av_textblock'><span class='hr-inner'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-lz8immnz-b1ce6f2fb8934fe8471270d7de5eead8'   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 style=\"text-align: center;\"><strong>The Telef\u00f3nica-UMA Chair collaborates in the organisation of the panel discussion that will take place on Tuesday 19 November at 16:30 h, in which we will address the transformation of the creative process involved in generative AI models.<\/strong><\/h2>\n<\/div><\/section>\n<div  class='hr av-2zu37y-51e69098ed2029f15ab6e65d2db7c317 hr-default  avia-builder-el-11  el_after_av_textblock  el_before_av_one_full'><span class='hr-inner'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='flex_column av-4mwpv2-7736b6e7893ab87f6b6091ca6de932c6 av_one_full  avia-builder-el-12  el_after_av_hr  el_before_av_hr  first flex_column_div'     ><section  class='av_textblock_section av-m3cusxrs-6c1f2c068a48f80dee1338aab41dcad9'   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h4 style=\"text-align: center;\"><strong>PANEL DATA<\/strong><\/h4>\n<p><strong>Date:\u00a0<\/strong><\/p>\n<p>19 November at 4.30 p.m.<\/p>\n<p><strong>Title:\u00a0<\/strong><\/p>\n<p>Panel AI and Art: \u00abImage Generation in a Post-Visual Age: Reinventing the Creative Process\u00bb.\u00bb<\/p>\n<p><b>Participants:<\/b><\/p>\n<p>3Dinteractivo Studio: Ana Marcos and Alfonso Villanueva<br \/>\nIv\u00e1n L\u00f3pez Olmos. RTVE's Innovation and Digital Area Manager.<\/p>\n<p>Moderator: Nuria Rodr\u00edguez Ortega (Professor of History of Art and Director of the Telef\u00f3nica-UMA Chair)<\/p>\n<h3><\/h3>\n<\/div><\/section><\/div><div  class='hr av-qtmrn-b82e699c06cb111efa89e14c9a13f3e8 hr-default  avia-builder-el-14  el_after_av_one_full  el_before_av_textblock'><span class='hr-inner'><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p>\n<section  class='av_textblock_section av-m3culglk-9370fab3aa1a7966d3efc8dcdf3d7542'   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>Come to Malaga to experience first-hand talks on AI, creativity and technology, interactive workshops and much more!<\/strong><\/p>\n<\/div><\/section>\n<div  class='hr av-377fou-198860e97693eb29ed7e5abb37301191 hr-default  avia-builder-el-16  el_after_av_textblock  el_before_av_one_full'><span class='hr-inner'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='flex_column av-23he77-bb3490f87c9410432056896be960ae4c av_one_full  avia-builder-el-17  el_after_av_hr  avia-builder-el-last  first flex_column_div'     ><div  class='avia-button-wrap avia-button-center  avia-builder-el-18  avia-builder-el-no-sibling'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m3cv4aci-c1dff5db9a08fd9ba96bb3c863c96ca1\">\n#top #wrap_all .avia-button.av-m3cv4aci-c1dff5db9a08fd9ba96bb3c863c96ca1:hover{\ncolor:white;\ntransition:all 0.4s ease-in-out;\n}\n#top #wrap_all .avia-button.av-m3cv4aci-c1dff5db9a08fd9ba96bb3c863c96ca1:hover .avia-svg-icon svg:first-child{\nfill:white;\nstroke:white;\n}\n<\/style>\n<a href='https:\/\/www.upscaleconf.com\/' class='avia-color-theme-color avia-font-color-theme-color avia-button avia-button-fullwidth av-m3cv4aci-c1dff5db9a08fd9ba96bb3c863c96ca1 avia-icon_select-no avia-color-theme-color'   aria-label=\"More info\"><span class='avia_iconbox_title' >More info<\/span><span class='avia_button_background avia-button avia-button-fullwidth avia-color-theme-color-highlight'><\/span><\/a><\/div><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":2767,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[119,206,192,90,100,217,77,114,89,26,16,29],"portfolio_entries":[7,231],"class_list":["post-2766","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","tag-arte-y-humanidades","tag-catedra-telefonica-uma","tag-digital-humanities","tag-digital-transformation","tag-digitalizacion","tag-freepik","tag-innovacion","tag-nuevas-tecnologias","tag-nuria-rodriguez-ortega","tag-proyectos","tag-telefonica","tag-universidad-de-malaga","portfolio_entries-actividades","portfolio_entries-congresos"],"_links":{"self":[{"href":"https:\/\/catedratelefonicauma.es\/en\/wp-json\/wp\/v2\/portfolio\/2766","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/catedratelefonicauma.es\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/catedratelefonicauma.es\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/catedratelefonicauma.es\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/catedratelefonicauma.es\/en\/wp-json\/wp\/v2\/comments?post=2766"}],"version-history":[{"count":5,"href":"https:\/\/catedratelefonicauma.es\/en\/wp-json\/wp\/v2\/portfolio\/2766\/revisions"}],"predecessor-version":[{"id":3015,"href":"https:\/\/catedratelefonicauma.es\/en\/wp-json\/wp\/v2\/portfolio\/2766\/revisions\/3015"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/catedratelefonicauma.es\/en\/wp-json\/wp\/v2\/media\/2767"}],"wp:attachment":[{"href":"https:\/\/catedratelefonicauma.es\/en\/wp-json\/wp\/v2\/media?parent=2766"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/catedratelefonicauma.es\/en\/wp-json\/wp\/v2\/tags?post=2766"},{"taxonomy":"portfolio_entries","embeddable":true,"href":"https:\/\/catedratelefonicauma.es\/en\/wp-json\/wp\/v2\/portfolio_entries?post=2766"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}