Traditionally, communication research has been divided into two main orientations: one, towards interpersonal communication, and the other, towards so-called mass communications. Although in both cases the object of study has been the communications developed by humans, often using certain technical instruments.

Today, however, we are experiencing a series of profound technological and socio-cultural changes, within the framework of the 4th industrial revolution, at the epicentre of which is artificial intelligence (AI). These changes include those in the field of communication, which lead us to speak of post-human communication. And this is not only due to the growing recognition of the communicative capacities of other living beings but, above all, to the irruption of machines as new actors in human communication. They no longer limit themselves to their traditional mediating and auxiliary role in our communication, but also act as our direct interlocutors, producing content (creation), recommending which products to consume (curation) and in what order or cadence (programming), as well as determining the production of cultural products through the collection and analysis of data, among other issues.

Today's disruptive changes, which are largely driven by artificial intelligence, present many opportunities and a number of important challenges. Among others, the unequal power relations between large technological corporations, governments and end users; inequalities that are accentuated by geopolitical, gender, class and ethnic factors. In the specific field of cultural production, these changes, and in particular artificial intelligence, also pose a series of challenges. AI is basically nothing more than a metaphor that hides who controls the discourse that orients our intersubjective spaces: under the guise of algorithmic objectivity, AI expunges subjectivity and establishes the predominance of instrumental reason, when, in fact, human cultural production also attends to other dimensions of intelligence and makes it possible to express subjective worlds and share them with others.

The International Conference on Communication, Culture and Artificial Intelligence seeks to gain a deeper understanding of these phenomena.